Recently, the information cited by Sina Technology indicates that during a recent internal event at Xiaomi, executives from Xiaomi’s automotive division disclosed that the team currently comprises 3700 members. Reportedly, their ambitious goal is to create a Dream Car that can compete with renowned brands like Porsche and Tesla.

According to sources, Xiaomi’s Automotive Vice President and Political Commissar of the Beijing headquarters, Yu Liguo, shared in a recent internal event at Xiaomi, saying, “Mr. Lei (Lei Jun, Xiaomi CEO) often tells us that only those who understand and love cars can make good cars. I believe that among the 3,000-plus people in the automotive department, we have indeed found a group of people who truly understand and love cars.”

Yu further stated that the Xiaomi Automotive Division, established nearly three years ago, currently consists of 3,700 individuals from diverse backgrounds, all sharing a common dream – to create a Dream Car that can rival Porsche and Tesla.

Reportedly, Yu also mentioned that in certain scenarios while driving, Xiaomi’s autonomous driving tests have achieved success, surpassing the current capabilities of Tesla. Although these conditions may not be typical for autonomous driving, they reflect the capabilities of autonomous driving.

On the other hand, Lei Jun further emphasized the importance of corporate culture in the internal event. He stated that Xiaomi has clarified its goals for the new decade this year – to become the leader in the new generation of global hardcore technology. If Xiaomi is to succeed in the next decade, it must have a team capable of fighting tough battles.

He gave an example that in recent years, Xiaomi has rapidly assembled large teams, whether in the chip department or the automotive department, reaching scales of two to three thousand people in a very short time.

To quickly unite everyone as one force, is not only on strategy and motivation but also on corporate culture, which may not be visible in ordinary times, and it is only when facing difficulties, dangers, or situations that require responsibility that it can fully manifest itself.

Previously, Lei Jun announced that Xiaomi would hold a technology launch event for its car on December 28. Lei Jun revealed that the development of Xiaomi’s first car involved a total of 3,400 engineers, with the entire R&D investment exceeding CNY 10 billion. It is noteworthy that he emphasized this event would focus on technology and not product launches.

Looking at his recent teasers on Weibo, the autonomous driving technology mentioned by Yu Liguo is expected to be featured in the technology release. Additionally, there is anticipation for the debut of Xiaomi’s self-developed operating system, HyperOS, in the automotive context.

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• [News] Lei Jun States Xiaomi’s First Car Involves 3,400 Engineers with R&D Investment Exceeding RMB 10 Billion

(Photo credit: China’s Ministry of Industry and Information Technology)

In a bid to compete with rivals like Tesla, who conduct in-house research and development of advanced chips for automotive applications, Japanese automakers have reportedly established a new organization to collaboratively research and develop advanced automotive chips, integrating their technologies and designs.

According to a report by Nikkei, automakers including Toyota have established a new organization called the “Automotive SoC Research Association” (temporarily referred as ASRA), joining forces to develop advanced chips for applications like autonomous driving.

Established in December in Nagoya, ASRA is set to commence research on SoC products with a process of 10nm or more advanced nodes starting in 2024. In addition to Toyota, other automakers such as Nissan, Honda, Mazda, Subaru, and Japanese enterprises including Renesas Electronics and Socionext have also joined the initiative.

According to the report, the trend of automakers intensifying in-house development of automotive chips is growing. The report further indicates that semiconductor giants in the United States, such as NVIDIA and Qualcomm, are also developing high-performance SoCs for automotive use.

Leading electric vehicle manufacturer Tesla has opted for in-house development due to dissatisfaction with limited choices, and their self-developed SoCs are already actively deployed in their vehicles.

On the other hand, Chinese automaker NIO, for example, possesses semiconductor research and development teams in both China and the United States. They have successfully developed semiconductor products used for controlling Light Detection and Ranging (LiDAR) technology.

(Photo credit: Pixabay)

TSMC, the world’s leading foundry in the 3nm technology, is reportedly experiencing a surge in the number of New Tape-Outs (NTOs) for the 3nm family in 2024, with Clients such as MediaTek, AMD, NVIDIA, Qualcomm, and Intel.

Among the 3nm family, the N3P process, set for mass production in the second half of 2024, is also making significant progress. Rumors suggest that Tesla has been added to the list of customers, with plans to utilize the N3P for the production of next-generation Full Self-Driving (FSD) chips after its launch.

Currently, Tesla has placed orders with TSMC for numerous chips related to electric vehicles. For instance, the supercomputer chip “D1” is utilizing TSMC’s 7nm technology along with advanced packaging processes.

Reportedly, according to industry sources, Tesla’s older FSD chips were initially produced using Samsung’s 14nm process, later upgraded to Samsung’s 7nm process. Subsequently, considering design upgrades, production quality, and scale, Tesla has shifted its HW 4.0 autonomous driving chip production to TSMC, utilizing the 5nm technology family.

The latest information per the report indicates that Tesla has recently initiated a NTO process with TSMC, planning to utilize the N3P for the production of the fifth generation of self-driving vehicle chips. Market expectations are high, with the influx of relevant orders suggesting that Tesla has the potential to become one of TSMC’s major clients.

According to TSMC’s previously disclosed process roadmap, the N3P process is an advanced version within the 3nm family, scheduled for production in 2024. Compared to the N3E, the N3P boasts a 5% improvement in performance, a 5% to 10% reduction in power consumption, and a 1.04 times increase in chip density.

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• [News] Intel CEO Indicated Intel’s 18A Slightly Ahead of TSMC’s N2
• [News] Intel’s Next Gen CPU to Produce at TSMC with 3nm in First Half of Next Year

(Photo credit: TSMC)

Tesla initiated a price war in the Chinese market this year, forcing local manufacturers to confront the challenge. However, after nearly a year of intense competition, Tesla unexpectedly called a truce, while Chinese manufacturers led by BYD thrived in the fierce price war, turning adversity into opportunity.

According to a tally by Tencent News-affiliated media “Deep Web,” in the first two days of November, three Chinese automakers have already announced price reduction and promotion policies: BYD offers discounts ranging from CNY 5,000 to RMD 18,000 on five models; Leapmotor provides a maximum discount of CNY  10,000 across all models; Lynk & Co, under the Geely umbrella, offers a subsidy of CNY 6,000 for its Lynk 08 model. Since October, more than 10 car manufacturers have implemented price reduction and promotion policies.

Tesla Bucks the Trend with Price Increase

While several Chinese car manufacturers are engaging in a price war, Tesla is moving against the current by increasing prices. On November 9th, Tesla officially announced a price hike for the Model 3 Long Range version by CNY 1,500, bringing the total price to CNY 297,400. The Model Y Long Range version also saw a price increase of CNY 2,500, bringing the total to CNY 302,400.

This marks Tesla’s second price hike in nearly a month. On October 27th, Tesla China raised the price of the Model Y Performance version by CNY 14,000, resulting in an adjusted selling price of CNY 363,900. Additionally, the North American Tesla Model Y Long Range version also experienced a price increase of USD 500.

The report further indicated the industry analysis, suggesting that the previous round of price increases has already eroded Tesla’s profitability. Tesla’s third-quarter financial report, released in mid-October, revealed earnings and delivery volumes below Wall Street expectations. The gross profit margin was particularly impacted by the price war, reaching a four-year low of 17.9%.

BYD Secures Sales Crown in Chinese Car Price War  

In contrast to Tesla’s unexpected withdrawal from the recent price war, Chinese manufacturers are not only surviving but maintaining their ability to continue the battle. BYD, sitting comfortably as the global leader in new energy vehicle sales, reported a third-quarter net profit of CNY 11.54 billion.

Meanwhile, AITO revived its fortunes with the new M7 model, and XPeng Motors successfully returning to growth in sales.

Data indicates that BYD emerged as the winner in the first half of the price war, maintaining the top position in sales. Despite a decrease in unit revenue amid the price war, quarterly net profit per unit increased. In contrast, Tesla’s per-unit net profit has declined each quarter this year, reaching a global per-unit net profit of only CNY 31,300.

The overall gross profit margin trend and per-unit net profit trend of BYD and Tesla align. In the third quarter of this year, BYD achieved a historic high gross profit margin of 22.1%, while Tesla’s gross profit margin hit a near three-year low at 17.89%.

However, the price war is inevitably taking a toll on the industry, with multiple research institutions and investment banks predicting an increase in mergers and acquisitions, as well as bankruptcy reorganizations among Chinese new energy vehicle manufacturers in the future.

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• [NEWS] BYD Outpaces Tesla in Production, Securing the Crown in EV Sector

(Photo credit: BYD)

According to TechNews’ report, during a recent financial conference, Samsung revealed its plans to diversify its sales structure by expanding its clientele in the fields of artificial intelligence semiconductors and automotive, moving away from its previous heavy reliance on the mobile sector.

As of 2023, it is understood that Samsung’s foundry sales distribution includes 54% from mobile, 19% from high-performance computing, and 11% from automotive.

According to a report from Wccftech, senior executives at Samsung have indicated that major players such as super-scale data centers, automotive original equipment manufacturers (OEMs), and other clients have been in contact with Samsung, considering the adoption of Samsung’s foundry services to manufacture their designed chips.

This includes the in-development 4-nanometer artificial intelligence accelerator and the 5-nanometer chips for the top-ranked electric vehicle company. Currently, Samsung is gearing up with its advanced packaging solution called SAINT (Samsung Advanced Interconnection Technology), aiming to compete with TSMC’s advanced packaging, CoWoS. Based on information disclosed by Samsung, there might be a collaboration with AMD in the field of artificial intelligence, involving the manufacturing of certain chips.

In fact, recent rumors suggest that Samsung has already reached an agreement with AMD to provide HBM3 and packaging technology for the upcoming Instinct MI300 series. Additionally, AMD might adopt a dual-sourcing strategy for the Zen 5 series architecture, choosing TSMC’s 3-nanometer process and Samsung’s 4-nanometer process technology for manufacturing the next-generation chips.

According to sources, besides the artificial intelligence domain, Samsung is likely to have received orders from the electric vehicle giant Tesla. The speculation points towards the possibility of fulfilling orders for Tesla’s next-generation HW 5.0 chip, designed for fully autonomous driving applications.

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• [News] Samsung Reportedly Lands a 4nm Mega Order – Why is AMD Switching to “Dual Foundry Mode” for Its Next-Gen Chips?

(Photo credit: Samsung)